Influencer Engagement Agreement Template

Gain access to this Australian Social Media Influencer Agreement Template plus over 200 more drafted by top-tier solicitors for only $14 per user/month, including free support and lifetime updates.

Our Social Media Influencer Agreement Template or the Influencer Engagement Agreement Template protects your business when engaging influencers.

  • Easy to use
    Clear and comprehensive guidance notes.
  • Customisable
    Editable schedule and re-usable.
  • Cost-effective
    High-quality and cost-effective influencer agreement template.
  • Key risks covered for influencers
    Addresses key commercial risks for social media influencers.

IMPORTANT NOTICE: While you are purchasing a very comprehensive Australian template, it is important to understand that the purchasing of this template is not considered legal advice. If you require legal advice and support utilising this template, or if you have other questions, you can book a free 15 minute consultation with a team member from our associated law firm Legal Kitz.


Each Business Kitz resource contains comprehensive guidance notes as well as helpful suggestions to assist you with populating the document.

Our Social Media Influencer Agreement Template kit includes:

The influencer Engagement Agreement Template includes an introductory template letter that covers:

  • The nature of the engagement
  • How the deed should be executed
  • Housekeeping

The Influencer Engagement Agreement Template includes an editable schedule with detailed instructions that you can amend (to suit your business) that covers:

  1. Start and end dates
  2. Principal details
  3. Influencer details
  4. Principal contribution
  5. Influencer services
  6. Influencer fees
  7. Invoicing details
  8. Payment details
  9. Jurisdiction

Why does my business need an Influencer Engagement Agreement Template?

Social media has taken the world by storm, and with it has come the rise of influencer marketing. Regardless of the social media platform itself, Implementing an Influencer Engagement Agreement assists your business when dealing with and engaging social media stars.

Social media influencers often look for businesses to partner with and take care of the nitty-gritty contractual terms and allow them to focus on content creation. Business Kitz Influencer Engagement Agreement Template takes out the complications of reaching agreed terms with an influencer and instead, allows your business to focus on the more exciting parts of engaging an influencer – like the creative aspects.

In order to set clear expectations for both parties, your business can utilise our Influencer Engagement Agreement Template to outline what you expect from the collaboration and manage any deadlines and campaign frameworks.

Implementing an Influencer Engagement Agreement is also important to set out the terms of payment and decrease the risk of disputes arising, as a failed engagement deal can be one of the most detrimental forms of publicity for a brand.

The Business Kitz Influencer Engagement Agreement Template can be utilised for many different influencers including, but not limited to:

  • Instagram fitness models
  • Beauty Youtubers
  • Twitch gamers
  • Twitter celebrities
  • Podcast hosts
  • Media personalities

If you or your business is currently engaging or intends to engage social media influencers for your business, we recommend purchasing Business Kitz Influencer Engagement Agreement.

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