Social Media Policy Template

Gain access to this Australian legal template plus over 200 more drafted by top-tier solicitors for only $14 per user/month, including free support and lifetime updates.

Every organisation should have a use of social media policy to guide employees on how they should conduct themselves whilst using social media.

  • Easy to use
    Clear and comprehensive guidance notes.
  • Customisable
    Easily customisable template to suit business operation needs
  • Fair Work compliant
    Regularly updated by our compliance team.
  • Cost-effective
    High quality and cost-effective social media policy.

IMPORTANT NOTICE: While you are purchasing a very comprehensive Australian template, it is important to understand that the purchasing of this template is not considered legal advice. If you require legal advice and support utilising this template, or if you have other questions, you can book a free 15 minute consultation with a team member from our associated law firm Legal Kitz.


This Use of Social Media Policy template provides a comprehensive and fully functioning use of social media policy for your employees to understand the expectations around their behaviour on social media.

The Use of Social Media Policy template includes:

  • A general overview including scope, application and purpose of the policy
  • Defining Social Media
  • Expectations of employees
  • Private use of Social Media
  • Organization policies and procedures

Why does my business need a Use of Social Media Policy?

The purpose of this social media policy is to provide guidelines of how your employees conduct themselves on social media. If you want to best protect your brand image and identity across all channels, then it is beneficial to deploy a comprehensive social media policy for your employees when they are using social media for private purposes or in relation to their work.

Social media is a great way for businesses to connect with their customers in almost real-time. But what happens when one of your employees decides to post something using your brand’s name, logo or colours that is unapproved by the business? For this reason, it is important to set social media policies in place for your staff so that all team members are aware of what is appropriate social-media conduct when the business’ name is associated or when it involved work activities.

For example, you may require a Use of Social Media Policy if you are a marketing agency or have a marketing department within your team who utilise social media as part of their job requirements. You may also require this policy to govern the conduct of your employees and contractors when utilising their personal social media accounts in relation to the business or to govern how they are expected to represent themselves.

We recommend that you purchase this Use of Social Media Policy to streamline the processes of appropriate handling of the business’s social media, or team members’ use of their personal social media handles if it is related to work activities.

To help employees further understand what is expected of them online, take a look at our Use of internet and email usage policy to guide employees in how they should conduct themselves whilst at work.

How it works

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Implement your legal document template into your business. Need an Australian lawyer to assist you? Our highly professional team of lawyers at Legal Kitz is here to help.

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